The skin around our eyes is significantly thinner and more fragile than the skin on the rest of our face. Meaning the eye area is incredibly delicate and more vulnerable to environmental stressors, dehydration, and premature aging. Simply put, we need to show extra care and love to our eye area! And luckily, there are serums, moisturizers, and other skincare products to help.
Protect and Address
Fine lines and wrinkles are the most common signs of early aging. Many factors play a role in the formation of wrinkles and crows feet, such as dehydration, sun exposure, squinting, and lack of sleep. Utilizing the proper eye care products will not only help reduce the appearance of premature aging but can assist with the appearance of puffiness and dark circles as well. Being knowledgeable about active ingredients in your eye care products will help determine if the product fits your needs. It's also a good idea to understand what texture you prefer, eg. a gel base, serum, or cream!
Rainshadow Lab's resident esthetician recommends using an eye cream both day and night and applying it before your regular face moisturizer. "Always apply your eye cream with your ring finger tapping the product in lightly," as this will prevent unnecessary tugging on the delicate skin.
Active and functional ingredients are what will make your eye cream effective and results-driven. For example, peptides in an eye cream can give the eye area a lifted and toned look. Peptides are amino acids that make up specific proteins needed by the skin. Which means that the addition of a skincare product with peptides, like our Peptide Complex Moisturizer, can lead to firmer feeling and younger looking skin. In this formula, organic green tea extract helps to decrease the look of dark circles and give the under eye area an instant 'awake' look. While botanical hyaluronic acid helps moisturize the skin, creating a visual plumping effect. Your daily eye cream should have a well rounded blend of antioxidants, humectants, peptides, fruit acids, and botanical actives.
When curating your next product selection for your skincare business, consider these tips and sample our private label Eye Care Sample Pack.